TikTok Files Emergency Injunction to Halt US Ban as January 19 Deadline Approaches

TikTok Files Emergency Injunction to Halt US Ban as January 19 Deadline Approaches

By Marcus Delano Thompson

December 9, 2024 at 08:23 PM

TikTok is seeking an emergency injunction to halt its January 19th forced-sale deadline while pursuing a Supreme Court appeal. This follows a unanimous federal appeals court ruling against the platform last week.

Under the Protecting Americans from Foreign Adversary Controlled Applications Act, ByteDance must sell TikTok by January 19th or face a U.S. shutdown. While President Biden can extend this deadline by 90 days, his intentions remain unclear.

TikTok ban Google search results

TikTok ban Google search results

Several potential buyers have emerged, including:

  • Bobby Kotick (former Activision Blizzard CEO) with Sam Altman
  • Bill Ackman (Pershing Square founder)
  • Steven Mnuchin (former treasury secretary)
  • Frank McCourt's Project Liberty
  • Kevin O'Leary (Shark Tank)

Key challenges for any sale include:

  • TikTok's proprietary algorithms
  • Chinese government approval requirements
  • Complex data storage considerations
  • International account interactions
  • ByteDance's resistance to selling

Creators are preparing for possible shutdown by directing followers to alternative platforms. A TikTok ban would significantly impact adjacent industries, particularly the music sector.

Industry Impact:

  • Independent labels might benefit, having received low licensing offers
  • Content creators seeking alternative platforms
  • Broader implications for social media marketing
  • Potential disruption to music discovery and promotion

Gavel in courtroom

Gavel in courtroom

Live Nation venue dome in Singapore

Live Nation venue dome in Singapore

Jay-Z clasping hands, serious expression

Jay-Z clasping hands, serious expression

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