
Hearby's AI Chat Brings Local Music Discovery Into The Future
Hearby is leveraging AI chatbot technology to revolutionize how fans discover local music events. Here's an inside look at how they're making it work.

AI-generated dragon soaring through sky
The Challenge: Making AI Chat Practical
While ChatGPT excels at general conversation, applying it to specific real-world problems like event discovery presents unique challenges. Hearby needed their chatbot to understand context, maintain conversations, and access accurate event data while remaining user-friendly.
The Solution: A Multi-Layer Approach
Hearby developed a "sandwich" of technologies to create their intelligent event concierge:
- Bert NER: Understands user intent and query context
- Specialized models: Detects informal date references
- Vector database: Translates natural language into searchable queries
- ChatGPT integration: Provides human-like responses
- Data augmentation: Adds relevant images and links
Key Benefits for Music Fans
The resulting system allows users to:
- Find local music events through natural conversation
- Get personalized recommendations based on preferences
- Discover hidden venues and performances
- Access accurate, real-time event information
- Navigate options without complex searches or filters
Rather than making users wade through multiple searches and filters, the chatbot provides direct, conversational access to local music events. Whether someone's looking for a jazz brunch spot or tonight's punk show, the system delivers relevant, accurate suggestions while maintaining a natural dialogue.
The technology focuses on being useful without being irritating, helping connect music fans with local venues and artists they might otherwise miss. This approach makes discovering live music more accessible and enjoyable for everyone.
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