
Vivid Seats Attracts Private Equity Interest as Potential 2025 Sale Looms
Vivid Seats, the online ticket marketplace, is attracting significant private equity takeover interest, potentially setting up a sale in 2025. The company, which went public through a SPAC merger in 2021, has seen its stock price rise 36% in the past month to around $4.60 per share, though still down 28% year-over-year.

People throwing money at concert crowd
Recent financial performance shows mixed results, with Q3 2024 revenue at $186.61 million, marking a slight year-over-year decline. Concert ticket marketplace revenue decreased 22% to $67.70 million, while theater ticket revenue nearly doubled to $28.71 million.
Notable institutional investors have shown increased confidence in Vivid Seats:
- Barclays increased its holding by over 350% to 125,163 shares in Q3 2024
- Geode Capital Management expanded its position by 18.9% to 1.98 million shares
This potential acquisition reflects broader industry trends in the live entertainment and ticketing sector:
- Seat Unique secured a $19.1 million extended Series A
- TickPick received a $250 million growth investment
- StubHub explored a $16.5 billion IPO
- Dice considered a sale valued at hundreds of millions
- CTS Eventim posted record revenue after acquiring See Tickets
The sustained investor interest in concert and ticketing platforms comes despite Ticketmaster's dominant market position and signs of potential market slowdown. This activity suggests continued confidence in the live entertainment sector's long-term growth potential.

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Opry House exterior at night
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