Taylor Swift continues her stance against Spotify by releasing her '1989' concert film exclusively on Apple Music starting December 20th. The film, directed by Jonas Akerlund (known for work with Madonna, Lady Gaga, and U2), features a full concert recorded at Sydney's ANZ Stadium plus behind-the-scenes footage and special guest appearances.

This decision follows Swift's previous criticism of Spotify, which she called a "start-up with no cash flow" that "reacted to criticism like a corporate machine." In contrast, she praised Apple Music, stating "Apple treated me like I was a voice of a creative community that they actually cared about."

While Swift's boycott has actually benefited Spotify through increased media attention, with the platform approaching 100 million users, the landscape may be shifting. Other major artists like Adele and Coldplay have followed similar exclusive release strategies. In response, Spotify has begun allowing certain artists to restrict their content to paying subscribers only.

The concert film will be available exclusively to Apple Music subscribers and those on the three-month trial period, highlighting the ongoing competition between streaming platforms for exclusive content deals with major artists.

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