Study: AI Music Could Cost Creators $10.5 Billion in Lost Revenue by 2028

By Marcus Delano Thompson

December 5, 2024 at 03:44 AM

Generative AI's potential impact on the music industry could result in significant revenue losses for creators, according to a new study by CISAC and PMP Strategy. Here's what the research reveals:

Robotic hands playing piano keys

Robotic hands playing piano keys

Key Findings:

  • The market value of AI-generated music could reach $16.82 billion by 2028, up from $1.05 billion in 2023
  • AI-generated tracks may represent 20% of streaming platform revenue by 2028
  • Machine-made songs could comprise 60% of music libraries revenues
  • Human creators face potential revenue losses of:
    • 24% overall creator revenue reduction by 2028
    • 30% decline in digital revenue sources
    • $10.51 billion total loss between 2024-2028
    • $4.20 billion loss in 2028 alone

The study's methodology included:

  • Qualitative and quantitative analysis
  • Interviews with over 50 industry professionals
  • Workshops with music industry experts

Revenue sources for AI-generated music in 2028 are expected to come primarily from:

  1. Traditional streaming platforms
  2. B2B AI music providers
  3. Dedicated AI music streaming services

These findings highlight the urgent need for legal frameworks and regulations around AI in music creation. Current initiatives include:

  • The AI Act in Europe
  • NO FAKES Act in the US
  • TRAIN Act legislation
  • Ongoing legal actions in both US and European courts

The study focuses on economic impact rather than job losses, aiming to inform discussions about future remuneration mechanisms for music creators.

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