Spotify Teams Up With Google to Launch AI-Powered Wrapped Podcast Experience

By Marcus Delano Thompson

December 7, 2024 at 05:53 AM

Spotify has partnered with Google to create personalized AI-generated podcasts summarizing users' yearly music listening habits, complementing the traditional Spotify Wrapped experience.

The podcast features two AI hosts powered by Google's NotebookLM, who analyze listeners' favorite tracks, artists, and musical evolution throughout the year. The technology behind NotebookLM's Audio Overviews generates these custom audio recaps.

Three smartphones displaying Spotify screens

Three smartphones displaying Spotify screens

How to Access Your AI Podcast:

  • Visit the Wrapped feed on Spotify's homepage
  • Navigate to Spotify.com/WrappedAIpodcast
  • Select 'Your Wrapped AI Podcast'
  • Share or download the episode if desired

Availability: The feature is currently accessible to both Free and Premium users in:

  • United States
  • United Kingdom
  • Australia
  • New Zealand
  • Canada
  • Ireland
  • Sweden

This initiative comes during a transitional period for Spotify, following recent layoffs affecting 17% of its workforce, including key data engineer Glenn McDonald. McDonald previously developed the Every Noise at Once website, which informed Spotify's personalization features like Daylist playlists.

The AI podcast represents a new direction for Spotify Wrapped, though user reception has been mixed. Some listeners have noted differences in this year's Wrapped statistics compared to previous years, potentially due to the departure of experienced data engineers who previously crafted these annual summaries.

The service is available for a limited time and currently only supports English language content.

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Gavel in courtroom

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Woman in black turtleneck headshot

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