Create Music Group has acquired a 50% stake in London-based dance label Enhanced Music, following a $165 million investment round. The acquisition strengthens Create's position in the dance music industry while expanding Enhanced Music's growth potential.

Enhanced Music, founded by Will Holland in 2007, boasts a significant portfolio including releases from artists like Matt Fax, Blonde Maze, and Noise Zoo. The label also owns compositional interests in thousands of tracks, featuring works by The Chainsmokers, Wiz Khalifa, and Tiësto.

Key details of the acquisition:

• Will Holland remains as Enhanced Music's leader
• Create Music Group CEO Jonathan Strauss and SVP Eric Nguyen join Enhanced's board
• The deal includes Enhanced's genre-specific imprints like Enhanced Chill and Enhanced Progressive

Create Music Group, valued at $1 billion, employs over 400 people globally and continues its expansion in the dance music sector. This acquisition follows several other major dance music investments in 2024, including:

• BMG's acquisition of Eurodance catalogs
• Believe's 25% stake in Global Records
• Armada Music's BEAT fund investments in Cloud 9 Music and various dance works

This partnership aims to accelerate Enhanced's growth while leveraging Create Music Group's strategic model and one-stop rights synergies in the dance music space.

Related Articles

Previous Articles