AEG Launches Major International Restructure to Accelerate Global Growth in Europe and Asia-Pacific

AEG Launches Major International Restructure to Accelerate Global Growth in Europe and Asia-Pacific

By Marcus Delano Thompson

January 30, 2025 at 02:13 AM

AEG Realigns International Operations for Global Expansion

Anschutz Entertainment Group (AEG) has announced major changes to its international business structure, focusing on expansion in Europe and Asia-Pacific markets.

Alex Hill wearing black sweater

Alex Hill wearing black sweater

Key Leadership Changes:

  • Adam Wilkes becomes President and CEO of AEG Presents for Europe and Asia-Pacific, effective February 1st
  • Alex Hill is promoted to President and CEO of AEG International
  • Both executives will be based in London, with Wilkes relocating from Singapore in 2025

Strategic Responsibilities:

  • Wilkes will oversee live entertainment operations across Europe and Asia-Pacific
  • Hill will manage AEG's sports teams, venues, and new venue development in Europe and Asia-Pacific
  • Reporting structure: Wilkes reports to AEG Presents CEO Jay Marciano, Hill to AEG CEO Dan Beckerman

Recent International Expansion:

  • Q4 2024: AXS ticketing platform launched in Germany
  • Partnership established with Australia's Playbill Group
  • Competing with Live Nation's expansion into Southeast Asia, including new Singapore venue
  • Industry consolidation continues with KKR's Superstruct acquisition and Boiler Room purchase

The restructuring aims to strengthen AEG's global presence and enhance experiences for artists, partners, and fans worldwide. This move reflects the company's commitment to international market growth and strategic positioning in the global entertainment industry.

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