Despite a 9% decline in viewership, the 2025 Grammy Awards successfully raised $24 million for LA wildfire relief efforts. The ceremony attracted 15.4 million viewers, down from 17 million in 2024, breaking a three-year streak of increasing viewership.

The show aired on CBS and Paramount+, featuring performances from artists including Chappell Roan and Sabrina Carpenter. Grammy producers anticipated the ratings decline due to the devastating LA wildfires, choosing to focus on relief efforts rather than marketing campaigns.

The $24 million raised included:

• $9 million from Grammy Sunday
• Proceeds from MusiCares' annual fundraising tribute concert honoring The Grateful Dead
• Contributions from the Clive Davis pre-Grammy Gala

The ceremony highlighted emergency workers, affected LA businesses, and victims' stories throughout the broadcast. LA-based band Dawes, who lost their homes in the fires, opened the show with Randy Newman's "I Love L.A.," later released as a benefit single.

Impact of the LA wildfires:

• 29 lives lost
• 16,000 homes and buildings destroyed
• Estimated $250 billion in damages and economic loss

The show's focus on community support and disaster relief demonstrated the music industry's commitment to helping those affected by the devastating wildfires, despite lower viewership numbers.

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