Avenged Sevenfold Frontman Reveals Harsh Reality of Post-Pandemic Touring Profits

Avenged Sevenfold Frontman Reveals Harsh Reality of Post-Pandemic Touring Profits

By Marcus Delano Thompson

January 16, 2025 at 05:11 AM

Avenged Sevenfold's frontman M. Shadows recently revealed the significant challenges bands face in making touring profitable in today's music industry landscape. Speaking with YouTuber Bradley Hall, Shadows detailed how increased expenses and changing market dynamics have impacted live performances.

Avenged Sevenfold performing on stage

Avenged Sevenfold performing on stage

Key insights from M. Shadows:

  • Many bands are canceling tours due to financial difficulties
  • Even successful bands struggle to make profits from touring
  • Rising ticket prices reflect increased operational costs
  • Indonesia has become their second-largest market
  • Bands are exploring new markets to offset financial challenges

Regarding ticket pricing and revenue:

  • Concert tickets now commonly cost $500-600 for regular shows
  • Premium shows like Taylor Swift can reach $3,200
  • Dynamic pricing was introduced to redirect scalper profits to artists
  • Artists often opt into dynamic pricing through Ticketmaster
  • Tour support from record labels has largely disappeared

Market adaptation strategies:

  • Expanding into new international markets
  • Building global streaming presence
  • Diversifying revenue streams
  • Focusing on market development in previously untapped regions

Avenged Sevenfold continues touring despite these challenges, with upcoming shows including:

  • 12-date European tour in June
  • Major festival appearances (Tons Of Rock, Rock For People, Release)
  • New American market performances in Raleigh and Manchester

Neon Boiler Room sign

Neon Boiler Room sign

Basketball player wearing blue jersey

Basketball player wearing blue jersey

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